I used to record videos live every time a lead came in.
New client.
Past client.
Refinance.
First-time buyer.
Investor.
It sounded personal — but it made me the bottleneck.
I couldn’t hit my turnaround times.
Everything backed up.
So we flipped it.
We recorded just two videos.
One for new clients.
One for past clients.
Pre-recorded.
Dropped straight into an email template.
They still got to see my face.
Hear my voice.
Feel the connection.
And all the video did was one thing:
Explain the next step.
Book a call.
Calendar’s below.
Same experience for the client.
Way better system for the business.
