Kendra has built much of her business through personalized video messages on Instagram.

Why?

Because people connect with people.

A quick video feels genuine, builds trust faster, and shows there's a real person behind the message.

She admits she could do a better job following up, but one thing she won't compromise on is making every first interaction personal.

Sometimes the smallest changes in how you reach out can completely change the conversations you have.

Kendra is a mortgage broker and mom of two young kids who has built a successful business by focusing on the fundamentals instead of chasing shiny objects.

She believes in work life integration over work life balance, intentionally building a business that allows her to be present for both her clients and her family. Through it all, her faith has been the foundation of her resilience and success.

To watch the full episode, go to the link in bio.