Most brokers are not struggling because they need a more advanced marketing strategy.
They're struggling because they're not doing enough of the basics consistently.
As a baseline, you should be focused on three areas: your database, your social media, and your referral partners.
One email every couple of weeks. Consistent content. Regular conversations with the people already in your world.
It doesn't sound exciting, but the brokers who consistently execute the fundamentals are usually the ones getting the best results.
